Artificial illusion: Global governance challenges of deepfake technology

Deepfake technology, leveraging AI to create hyper-realistic synthetic media, has emerged as both an innovation and a challenge to global governance. Claudia Koon Ghee Wee, AIGP, writes the technology has significant implications for privacy, misinformation, identity fraud and societal trust, and legal, regulatory and ethical frameworks are evolving to manage associated risks while upholding privacy rights and trust in the digital age.
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